I first came across consumer advocate Paula Begoun about fifteen years ago; she focuses her attention on “beauty products”, including skin care, makeup, and hair care. She started out by writing books such as, “Don’t Go to the Cosmetics Counter Without Me”, and “The Beauty Bible”, and has expanded to web sites like Cosmetics Cop and Beautypedia, a PBS series, speaking engagements, and radio programmes. I’ve saved a lot of money by reading her books, and combing her web sites for information.
In some ways, I do find it rather off-putting that she is now sporting her own line of cosmetics and skin care, however, her consumer advocacy does not seem to have suffered as a result, and she uses legitimate scientific research sources, not “claims” and anecdotal nonsense to back up the information she shares. I have actually purchased a few of her Paula’s Choice skincare products, and have been extremely happy with them; I am a huge fan of her 2% BHA exfoliating liquid.